title-arrow-purple-2

Case Studies

The Park

arrow_down_black3
title-arrow-purple-2

Case Studies

The Park

The-Park-Logo-White-Plain-(1)

Case History Feature: The Park, Rapid City, South Dakota

Introduction

Located in Rapid City, South Dakota, The Park is an upscale gathering spot offering dining, live entertainment, a sports bar and casino gaming. Since its grand opening in November 2022, visitors have enjoyed both lavish and casual settings with attractive Las Vegas-style design features and décor throughout, along with innovative cuisine, hand-crafted cocktails and an expansive craft beer selection.

From the moment they see the large golden tree just inside the front entrance and the circular shimmering gold structure over the restaurant’s bar, guests know right away that they are in for a great experience.

The-Park---Bar-Area-1-image-email

Located in Rapid City, South Dakota, The Park is an upscale gathering spot offering dining, live entertainment, a sports bar and casino gaming. Since its grand opening in November 2022, visitors have enjoyed both lavish and casual settings with attractive Las Vegas-style design features and décor throughout, along with innovative cuisine, hand-crafted cocktails and an expansive craft beer selection.

From the moment they see the large golden tree just inside the front entrance and the circular shimmering gold structure over the restaurant’s bar, guests know right away that they are in for a great experience.

Challenge

The ambitious AV system design called for a 40’ x 7’ Barco LED wall to be the centerpiece, with an additional 45 high-definition LG Electronics monitors throughout the 17,000 sq. ft. facility so visitors would not miss a minute of the action. As customers require the ability to switch multiple content sources to view the games they need to see at a moment’s notice, 4K video needed to be quickly and easily routed from a variety of sources including DirecTV boxes, PCs and digital signage players.

To provide visitors with the ultimate fan experience, BetMGM knew they would need to create a state-of-the art video system. It enlisted the help of Pro Sound & Video, a Solotech Company. The firm’s team, currently headed by Senior Design Engineer Jamie Gillespie, had been working with the Cardinals since the stadium was built in 2006.

Haggerty's Integrated ProAV Solution

Working closely with The Park personnel, Haggerty’s met the challenge with an ambitious system design and installation. The project includes a 40-foot Refresh LED wall in 707 Nightlife that gives the audience a front-row perspective for the many music and comedy acts that perform throughout the year. Eighteen 65-inch LG monitors that are suspended over the 40-foot oval-shaped bar in The Park restaurant afford all patrons a great view of the game. A couple of two-by-two NEC video walls hang above a see-through fireplace in the restaurant as well, illustrating how AV can complement architectural flourishes to create a distinctive and engaging visual element. The 707 Sports Bar features five suspended LG 65-inch monitors flanked by two 85-inch monitors to catch all the sports action on a given day. Beyond this, nearly 60 LG monitors are present throughout all areas of the facility, including monitors in the green rooms, which assist visiting performers by providing live video from the stage and seating areas that cues them for when they are due onstage.

To deliver pristine full 4K 4:4:4 video content throughout the premises, Haggerty’s chose ZeeVee ZyPer 4K AV over IP (AVoIP) encoders and decoders to service 58 endpoints over a 40Gb network. Sources, including DirecTV and on-site video cameras, feed content to two Netgear M4300 switches. System signal switching, management and maintenance is handled by a Q-SYS control platform, working in conjunction with a ZeeVee ZyPer Management Platform, which enables the quick creation of multiview presentations via a simple touch panel user interface.

The ZeeVee Difference

The AVoIP signal distribution solution was chosen for its seamless performance and flexibility—enabling cost-effective system futureproofing that will enable the system to be scaled quickly without needing to replace an expensive matrix switch. Other reasons ZeeVee was selected for this project included Kelly’s team’s familiarity with the company’s gear from other local projects and its reputation for high quality gear and commitment to technical support during deployments.

“The Park, which was highly anticipated as it was being built, has proven to be a multi-faceted dining and entertainment venue that the community was more than ready for,” said Brianne Thompson, event coordinator, The Park. “In addition to a gorgeous setting, the flexible AV system is easy for all staffers from wait staff to bartenders and hosts to control and provide visitors with an engaging experience.”

It is worth noting that several members of the firm’s staff remain actively engaged with The Park in a variety of roles including serving as sound engineers for the facility’s many live events. If you ever find yourself in Rapid City, be sure to stop by The Park for a good time with exceptional food and drink, exciting gaming, memorable experiences and an AV system that raises the standard for dining and entertainment venues.

Video Gear In This Project:

  • 40-foot Refresh LED wall
  • 28 65-inch LG monitors
  • 2 85-inch LG monitors
  • 2 Two-by-two NEC video walls
  • ZyPer 4K AV over IP (AVoIP) encoders and decoders for 58 endpoints
  • DirecTV and on-site video cameras
  • 2 Netgear M4300 switches
  • Q-SYS control platform
  • ZyPer Management Platform
  • Touch panel user interface